Tel'em that's enough
Brief
The Alcohol and Other Drugs Organisation in Alice Springs gave us the challenge to create an online competition for Central Australian youths to have their say about the population wide alcohol problems they face. The site was to engage, empower and educate users. The website will also be a tool used in classrooms as curriculum for students at various schools in Central Australia. The winner of the video category will be aired on TV as a commercial... oh and WIN a share in over $35,000 in cash and prizes!
Our Solution
thatsenough.com.au is shaping up to be an excellent resource for teachers, students and the broader community. DriverWeb really focussed on communicating in an engaging way to the notoriously critical youth demographic. We are very much looking forward to seeing the videos, audio tracks and poster entries from the Central Australian community!